Aesthetics mat-153-web design 1

Elements of design

color

line

shape

texture

value

whitespace

type

form

  • structuring your layout with form
  • the overall mass of shapes within your design and how they relate to one another. Consider the group of shapes as a whole. That's form, the sum of all the parts. Good form, then, would be a design in which everything in it looks like it's meant to go together. Like it has always existed, and nothing is out of place. Some people refer to that phenomenon as having all of the structural elements hang together well.