WEB AUTHORING. MAT 108

Alejandra Jarabo
Media Arts & Technologies Division.sbcc

Web design. Visual Perception
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NEGATIVE SPACE

 

Recognize the negative space in the image and the importance on your reading of the image.

  This is beautifully explained in "Drawing with the right side of your brain"
by Betty Edwards. link to Amazon
mano on black

The nuances of the images catch your attention and your brain considers
the part of the image with
less formal complication as
the background .

 
An image with no detail helps you understand the structure of figure&background contained in the picture.
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Picture of a stool and its negative space.

This is a rational image that lacks any kind of emotional suggestion.
The negative space is completely even and supports the clear description of the parts.

         
     
         
     
         
         

An artistic image describing the negative space between a group of chairs.


The negative space is highly unequal, and becomes divided in an interesting amount of parts.

The forces presented by the masses of the Negative space are putting together a composition: a balance of tensions between the shapes.

     
       
         
         

Notice that negative space not only refers to the proportion of figure&background within the image: sometimes different graphics on a page can relate to eachother with powerful structures, like the repetition of a same inage with a central element.

Those graphics were shown up on the page and seen in group could resemble the structure of a face.

     

Negative space in video frames.

Negative space is as important in video as it is in still images since it gives as very important information on the subject and it dramatically changes composition.

It is specially important when you need to extract a frame from a video to display it as a still graphic.

     
pato  

In this frame of the video we can see the figure (the duck) and the background, the floor including the shadow, fine

We are going to be considering the duck AND the shadow as our figure or motif for the still graphic.

 
         
         

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When we look at the isolated negative space we realize that we cannot clearly see the shape of the duck in the figure, although we can recognize the shape through the form of the shadow.

Selecting this frame, then, will bring the connotations of the structure of the negative space and symbology interpretations with it.

 
         
   
         
pato2   This is a frame of the duck walking. Since the frame has been isolated form the continuum of the motion it looks a bit unbalanced.  
         
pato2  

When we look at the isolated negative space we realize that the duck's shape can be easily recognized but the shadow looks greatly deformed.

Selecting this frame will bring the connotations of the structure of the negative space and symbology interpretations with it.

 
         
   
         
patp3   In this image we see the duck eating something on the floor. Because of the lighting, the real beak and the shadow beak look really close.  
         
pato4  

When we look at the isolated negative space we see that the position the the legs in the shadow make up a confusing image, but it is also a poetic one, with more formal implications that the previous ones.

Selecting this frame will bring the connotations of the structure of the negative space and symbology interpretations with it.